Peter Arceo

Peter Arceo has over 18 years of experience in the hospitality & gaming industry, and most recently worked with the Las Vegas Hilton before launching Strategic Gaming Advisors. From 2004 to 2010 he was primarily responsible for the development of strategies and tactics for Casino Marketing, Database Marketing, E-Commerce, and New Media programs, which generated over $160 million in annual revenue.

Prior to joining the Las Vegas Hilton, he spent 9 years working for Boyd Gaming Corporation in various capacities from Casino Operations to Corporate Marketing Manager. He assisted with the opening of new and acquired casinos in the Louisiana and Atlantic City markets. He also provided support to the company's 17+ casinos in their marketing and analytical efforts.

Peter received a B.S. from the William F. Harrah College of Hotel Administration at the University of Nevada, Las Vegas in 1996. He will graduate in 2011 with an MBA from the University of Southern California.

 

George Haldeman

As a founding principal of Strategic Gaming Advisors, George Haldeman provides clients with powerful analytics and proven techniques for optimizing revenue in competitive markets while maintaining a financially disciplined approach to program development. His clients are given the tools to continuously drive improvement in their marketing and operational results.

George Haldeman is a 24-year veteran of the casino industry. After graduating from Stockton State College with a B.A. in Economics, he has held management positions with numerous gaming companies including Aztar, Boyd Gaming and the Las Vegas Hilton.

During his long and varied career, George has had the opportunity to be involved in every aspect of the casino industry and has honed a carefully crafted marketing and operating philosophy. He believes we operate in an information-driven industry and sustainable competitive advantages can only be gained when an organization has a complete understanding of its marketing, financial and operational data.

 

 

 

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